The Importance Of Trademarking Intellectual Properties: Why You Should Do It

Trademarking intellectual property or IPR is important. However, is it worth all the trouble?

If you are looking for a short answer, then know that yes, it is very important. However, if you wish for a longer answer, then let us explain. With the growth of the world and it being hailed as a global village in the past couple of decades or so, art and cultures have divided and become an entity of their own. Cultural appreciation along with disputes among artists regarding who owns the rights for some things of artistic nature have become highly common.

In such cases, the state and courts of law have to step in and ensure that the rightful owner of these intellectual properties get the recognition that they deserve. It does not only help prevail justice, which is important for countries and law but also helps artists get compensated for their hard work and hard-earned recognition. Now, while it all sounds simple and easy, there are laws that make it difficult, which is why artists just choose to ignore it sometimes.

Then, what is the fuss all about? Let us examine why it is important for you to trademark your IPR and why it should be fostered all around the globe.

1. Encourages Innovation

One of the key rewards of trademarking your intellectual property is the well-earned peace of mind that you will feel. Which is for the next 10 years or so, depending on the trademark expiry set by your local government. Now, the important part to understand here is that providing the rights of usage to the particular artist(s) does not only give them the right to earn royalties but also encourages innovation.

One of the many cases that discourage artists from furthering their innovative ideas is the lack of recognition. Being the rightful owner of an intellectual or artistic entity does not only boost their confidence, but it also gives them the urge to surge their novelty. Which is what drives society forward and it was one of the traits that made ancient Greece and Ancient Rome two of the greatest empires.

2. Helps Reap Rewards

As mentioned previously, one of the major benefits for the artists is that they get to earn royalties each time their work is used. Now, if art is being used without the actual artist getting paid, not only is it unfair, but it is also against the law. In which, the artist can sue and cause financial damage to the organization or person using their IPR without legal permission. Now, this legal permission can be granted in exchange for royalties. In turn, the artists get to reap the rewards of their hard work, while the other party also gets involved with its distribution.

3. Increased Research & Development

Since the artists get paid handsomely for their hard work, it encourages up and comers to push their originality. Now, living in 2020, there are barely any stories, poetry, painting or photographs that do not already exist. Coming up with anything outside of the box requires a lot of research and development on the part of an artist. So, for the intellectual property to stand out, the artists have to work hard for their money. In effect, it does not only encourage healthy competition, it also increases research and development on the grass-root levels. Which is one of the keys towards successful and artistic societies.

4. Standing Out As A Firm Authority

For the owner of the intellectual property, one of the key benefits is that they get to stand out as a firm authority over their work. While the laws around the globe may be tiring for some, there are trademark monitoring services that can help them ease this hassle. However, the key benefit for the artist in trademarking is that they get to stand out as the sole and rightful owner of the said IPR.


In the end, it all comes down to how trademarking encourages the development of not only the artist but also the state in which an artist can groom itself and become the best version of themself.

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